Product discovery &
visual prototype

Ensuring that the right product gets built for the right audience

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Discover the power
of your product

The product discovery phase is the best first step you can take to lay a solid foundation for the development of your app.

It includes a functional specification, UX/UI design, and a visual prototype that will give you a clear vision of the end product. On average, this phase takes 4-6 weeks.

HOW IT WORKS

Our consultants and industry experts investigate your business objectives, help you create a strong product vision, and identify and detail the strategic initiatives that will help you build a successful product.

  • Step 1.

    Defining your product

    The transformation of your business ideas into the strong product vision. This includes the gathering of your business requirements, defining use cases, user flows, database schema, 3rd party integrations, etc. with a focus on creating an optimal user experience.

  • Step 2.

    Crafting look and feel

    A detailed look and feel of your future product tailored for your business and in line with your strategic goals. This includes wireframes and screen flows to ensure a flawless user experience, as well as full design with rich visual elements and a high-fidelity visual representation of a product.

  • Step 3.

    Presenting live demo

    A live demo of your product to demonstrate it to investors, partners and family, and gather valuable feedback before it goes to development. It features the app’s UX/UI design, user flow and navigation, screen transitions and microinteractions. Thus, you can navigate through the app as if you were actually using it.

WHAT’S INSIDE

Functional specification

During the functional specification stage, we define the full scope of work and provide you with a clear view of your future product. It can help your project move along more smoothly, and in line with your goals and expectations. We will identify the main actors, processes, information flows, interactions, and exception conditions to better help you understand how everything works together in greater detail.

Full UX/UI design

Having a completed design of your product will give you an initial understanding of its look and feel, while demonstrating all the elements of your corporate identity in a compelling manner. We will create engaging, user-friendly and stunning designs that will seamlessly communicate with end-users and make you stand out among your competitors.

Interactive visual prototype

We will turn the design into an interactive visual mobile or web prototype to show you how your product will look to the end user. The prototype will allow you to navigate through the app as if you were actually using it, pitch your idea to investors, test by yourself all the features the app will have, and reduce the need for changes during development.

Development roadmap

We will define the main milestones of the project, so that you can be in control of the development progress from the very beginning.

Why to start with product discovery?

Incorporate relevant feedback.

With an interactive visual prototype you can demonstrate your product to your investors and partners before it goes to development.

Set the budget for your MVP.

With a full outline of what it takes to develop each and every feature, you can make smarter decisions on how your MVP will look like to ensure it meets your business goals and budgets.

Get a quicker buy-in.

Senior stakeholders are generally more willing to fund projects that they can visualize. Use a visual prototype as a live demo of your product.

Get to know us better.

This will allow both of our companies to get to know each other before we jump into a long-term partnership.

FAQs

What do I need to get started?

First of all, you need to let us know somehow that you want to get started :) The easiest way would be to set up a time for a call below. Just drop us a line and we can discuss your idea and see how we can help you bring it to life.

Will I be committed to working with you right after completing the product definition project?

No commitments. You can take our functional specifications and ask other companies to develop your product in accordance with it.

What if I already have a clear vision of how my product will look like? Can I skip this phase?

Product discovery phase is an extremely dynamic process where you are constantly getting feedback from our tech and product experts, your partners, your families and your friends, changing your product definition accordingly, and in many cases the final product definition becomes something very different from what it was at the beginning. From our experience our clients extremely appreciate, cost-wise, this happening before they start any development work but not after or in the middle of it. Although you can actually start the development without having a detailed functional specification, there is a major risk of going over time and budget when you do not fully define your product at the very beginning.

Can I start the development without a functional specification?

Functional specification lays the groundwork for the future of your product. During this phase we will define use cases, user flows, database schema, 3rd party integrations, conduct performance and security analysis, etc. Although you can actually start the development without having a detailed functional specification, there is a major risk of going over time and budget when you do not fully define your product at the very beginning.

Get in touch.

We will get back to you within one business day.

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