Minimum viable product (MVP) is a working product that has enough features to allow for shipping the product to its first users. MVP is used to deliver the preliminary version of the product to early adopters to gather their feedback and improve the product in the best way possible.
The MVP term has emerged from the lean startup methodology, which stands for removing everything odd from the business. MVP is the manifestation of this approach – the cleanest version of the product that contains all of the core functions.
- Lets you focus on the product’s core value
- Improves critical business functions
- Reduces the efforts for revamping the product
- Creates a relationship with your target audience at the very beginning